Case study · 03
Gym Performance Wear
A men's activewear brand, built to run on autopilot. GPW wanted to launch a men's gymwear store that ran a huge catalogue with as little manual work as possible. They needed a brand, a store, the SEO foundations, and an automated fulfilment setup so the business could grow without hiring.
Deliverables
What we shipped.
- Brand identity
- Logo, palette, voice, photography direction
- Shopify build
- Custom theme, mobile-first, performance-tuned
- SEO foundations
- Schema, sitemap, on-page setup
- Dropship pipeline
- Fulfilment wired in from launch
Gym Performance Wear — the work, shipped